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Smoking ok in Bollywood films, as long as accompanied with anti-smoking messages
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Smoking ok in Bollywood films, as long as accompanied with anti-smoking messages
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It has been agreed in India that it is ok for actors to smoke on screen but that they must also deliver an anti-smoking message/advert at the beginning of the film, at the interval and provide a stati
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Forums » Off duty » News & media » Smoking ok in Bollywood films, as long as accompanied with anti-smoking messages

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Forums  »  Off duty  »  News & media  »  Smoking ok in Bollywood films, as long as accompanied with anti-smoking messages

Smoking ok in Bollywood films, as long as accompanied with anti-smoking messages

posted at 5/9/2012 12:57 PM BST on bmj.com
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It has been agreed in India that it is ok for actors to smoke on screen but that they must also deliver an anti-smoking message/advert at the beginning of the film, at the interval and provide a static anti-smoking message during the smoking scene.

http://timesofindia.indiatimes.com/india/Smoking-scenes-in-films-get-Centre-nod/articleshow/16258451.cms

Reading this article there seems to have been quite a struggle, but does it seem like a strange rule. If there are other 'undesirable' behaviours, will the government look to impose public health and safety messages in films? Or does smoking have somewhat of an artistic licence in cinema history?

Here's a previous discussion we had on smoking in films.
http://doc2doc.bmj.com/forums/bmj_bmj-journals_should-movie-smoking-banned?plckShowLatestPost=1

Re: Smoking ok in Bollywood films, as long as accompanied with anti-smoking messages

posted at 5/9/2012 2:31 PM BST on bmj.com
Posts: 233
First: 15/5/2012
Last: 11/6/2013

This is just another example of the tobacco industry having its tentacles in the two largest makets in the world: India and China.

Forums » Off duty » News & media » Smoking ok in Bollywood films, as long as accompanied with anti-smoking messages